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Direct Mail

Postage Rates Increase, Let Us Help

Arnie Cohen, Mailing Services Manager for Modern Postcard

On January 27th, annual postage rate changes from the U.S. Postal Service went into effect.

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Direct Mail 101: The Right Call-to-Action

Derek Gates, Online Marketing Manager for Modern Postcard

Every advertisement, unless it is strictly a branding piece, should have some sort of call-to-action (CTA).

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Direct Mail 101: Measuring Results

Derek Gates, Online Marketing Manager for Modern Postcard

Measuring the results of your campaigns is a vital practice. It's especially important for printed pieces like direct mail. Sure, your sales people can ask customers how they heard about your business.

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Direct Mail & The X Factors

Dan Anglin, List & Data Solutions Manager for Modern Postcard

Small business marketers run into a common issue with direct mail. The revenue generated from first-time conversions on a mailer may not deliver a positive return on investment.

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New USPS Rules for Folded Self-Mailers

Alanna Vincent, Marketing Program Manager for Modern Postcard

In January of next year, the USPS will be changing the rules for folded self-mailers.

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I've been working with Modern Postcard for nearly ten years now. They are the perfect company to go to for my quarterly promotions. I recently had the pleasure of working with one particular rep, who not only helped solve an old issue regarding an order discount, but was strategic in getting my order through the system with great communication and responsiveness. It is this very sort of customer service which will keep me coming back! Thanks!
Kristine Lombardi
Illustrator