3 Ways to Show Clients You're Thankful, All Year Long

By Dave Brennan, Business Development Specialist, Modern Postcard

As we near the Thanksgiving holiday, our thoughts turn to what we are thankful for. There is one thing in business above all else that we should be thankful for – our clients! Without them, we have no business.

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Modern's Holiday Deadlines: How to Save on End-of-Year Campaigns

Jessica Biondo, Marketing Communications, Modern Postcard

The ho-ho-holiday marketing rush is here and so is your opportunity for an avalanche of end–of–year sales. To set your business up for success, we’re including our cheery schedule of deadlines and plan–ahead advice to keep money stuffed in your stockings this season.

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New Service: Direct Ads Take Flight!

Christopher Foster, VP Business Development, Modern Postcard

Out-of-home advertising (OOH) comprises the billboards, transit signs, bus promotions, airport display, and all that is out of the home and in front of an audience. It’s one of the few marketing channels besides digital that is expected to grow. OOH advertising growth is at about 5%, expecting to reach $45 Billion in 4 years. (PriceWaterhouseCooper, "Out-of-home advertising").

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6 Reasons Why Direct Mail Marketing Should Not Be Overlooked

Wendy Batara, Marketing Program Manager, Modern Postcard

Studies show that direct mail continues to drive response, sales and new customer acquisition. Direct mail is not dead and never was. Sure, it may have taken a back seat to the explosion of digital advertising, but there are a few facts about direct mail that purveyors of digital may not want you to know.

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Get Schooled in Direct Mail

Keith Goodman, VP of Corporate Solutions, Modern Postcard

This month, we sadly (or gladly) say goodbye to summer days while many students say hello to the new school year. As professionals, September can feel energizing, especially as we gear up for the holiday marketing season. Major retailers have their back-to-school advertising in full swing, decked out with school supply graphics, earthy colors and the hottest fall trends. Read our quick refresher course featuring 5 back-to-DM tips to ensure your business is on the pathway to success. And in the name of Schoolhouse Rock, knowledge is power!

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I used Modern Postcard for laying out and printing announcements for my exhibition. I am so glad that I did. All I sent them was a photograph and the text. They did wonders with the layout. The colors of the photograph are perfect. The layout is neat and easy to read. When I hand people the announcement they are all very impressed. Modern Postcard, YOU ROCK.
Lydia Cordova
Peazey Head Productions