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Direct Mail

10 Ideas for Adding QR Codes to Your Next Printed Piece

Desiree Jeffrey, Senior Copywriter, Modern Postcard

Have you seen QR (quick response) codes popping up seemingly everywhere lately? So have we. In fact, quite a few Modern customers have been adding these funny-looking codes to everything from mailers to brochures and business cards. So how are they being used for maximum marketing power?

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Join Us May 26 for an Open House & Business Mixer at Modern Postcard in Carlsbad, CA

Join us for food, drinks, music, tours, giveaways and networking on Thursday May 26th between 5:30 and 7:30 PM.   You’re invited to join Modern Postcard at our Carlsbad headquarters for a fun-filled evening.  Visit http://www.modernpostcard.com/openhouse to RSVP. 

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Marketing to Other Businesses? Direct Mail is Proving Effective!

Fred Hernandez, Director of Marketing, Modern Postcard

If you market to other businesses, you know that outbound marketing programs are an important part of your mix. Most likely you are using a combination of advertising and lead generation tactics to get the word out and draw interest from your prospects. A recent study by MarketingSherpa shows that many B2B organizations are rating direct mail as an effective tactic for their marketing.

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Direct Mail on the Rise in 2011

Analysis from the marketing consulting firm Winterberry Group shows a positive outlook for direct channels in 2011. Spending on direct mail is expected to increase 5.8% in 2011, to $47 billion dollars. This surge is driven by a return to acquisition mail led by financial services, retail, and automotive, according to the report.

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Modern Gets An A+ From BBB!

Fred Hernandez, Director of Marketing, Modern Postcard

Our brand spanking new Better Business Bureau seal was just added to our front entrance. We’re happy to report that Modern Postcard currently enjoys the highest rating given by the BBB, an A+!

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I am busy... and my clients count on me to make the right decisions for their projects. I know I'm going to get the best... and I know it's going to happen when I want it and how I want it.
Ralph Barnes
Designer