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October 2017

USPS News: Make Better Impressions with Informed Delivery Service

Alanna Vincent, Marketing Product Manager, Modern Postcard

Are you looking for a way to increase your marketing footprint with relatively little effort? Look no further! The USPS® has been testing a service since April called Informed Delivery, and they recently made some improvements. The newly released (and revamped) service now includes some useful features that can easily turn a direct mail campaign into a multichannel effort, increasing impressions and adding interactive content.

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I have been using Modern Postcard for over 6 years and have never been disappointed. The quality is always top notch and the service has been overly helpful. I have purchased lists from a number of different printers over the years and Modern Postcard has been the most accurate and up to date. The mailing lists were easy to customize and have given us a great return. Working in non-profit it is essential to have the best coverage with every mailing, Modern Postcard has helped us achieve this. You are in good hands and won’t be disappointed.
Kevin Swed
Design Director, Magdalena Ecke Family YMCA