December 2018

Marketing News: Unwrapping This Season’s Buying Trends

Jessica Biondo, Marketing Communications Manager, Modern Postcard

Every year, as the calendar creeps closer to the most wonderful spending season of the year, marketers from all industries look for new ways to get their brands, products and services noticed amidst an avalanche of holiday competition. From online shopping purists to those who need to see and touch their festive purchases, consumer behavior isn’t one size fits all, and marketers must adapt their strategies to maximize their response rates and ROI. Let’s get cozy and unwrap the latest purchasing developments, plus peek inside how some businesses are handling their seasonal marketing efforts in a modern world.

» More...

Modern’s Last-Chance Print, Mail and Ship Deadlines for Your 2018 Holiday Marketing

Modern Postcard

Once Thanksgiving passes, it feels like the holiday countdown starts rolling along like an out-of-control snowball. And soon, many businesses are in a flurry to get their eleventh-hour marketing promotions prepped and scheduled for launch. If this scenario sounds familiar to you, Modern Postcard has a message of hope. There are still a few remaining options to promote your business during the busy spending season, as long as you move quickly and follow our recommended ideas and production guidelines below.

» More...

I am very pleased with my most recent job from Modern Postcard. Even tho' I sent what were probably confusing instructions and substandard images, the layout, design, color, and printing results were excellent. Job was done on time and shipped to me immediately, so I was able to meet a mailing deadline. I will continue to use Modern Postcard's services, because nobody else I have tried comes even close to their quality and reliability. I have already received lots of compliments on the most recent card. I highly recommend Modern Postcard, especially for people in the arts, where quality of image counts for a lot.
Martha Daniels Ceramics