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Direct Mail

How Often Should I Mail?

Keith Goodman, VP, Corporate Solutions for Modern Postcard

After "What can I expect as a response rate?", mailing frequency is the second most common question that people ask. And my answer is the same... it depends.

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Did You Just Call My Cat Fat?

D. Jeffrey, Senior Copywriter for Modern Postcard

In a previous post, I talked about the importance of creating an offer that is relevant for your audience.

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Direct Mail 101: Using Email as a Touch Point in the Direct Mail Process

Derek Gates, Online Marketing Manager for Modern Postcard

I don't think it is any surprise that utilizing different touch points is usually an effective practice with any direct mail campaign.

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Did You Just Call My Cat Fat?

D. Jeffrey, Senior Copywriter for Modern Postcard

The importance of providing relevant offers.

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Switch It Up! Try Our NEW Matte Finish.

Alanna Vincent, Marketing Program Manager, Modern Postcard

Here at Modern, customer feedback has always guided the launch of new products and options. After receiving a ton of requests, we now offer a matte finish as an alternative to our high gloss coating.

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This is the easiest, most professional and efficient service I have ever worked with in my many years of promotion. It makes me wonder why I didn't spend the extra money in the past. I just received the tri-folds last night. From the printing to the packaging, everything is TOP NOTCH!
Alex McKnight
AM Photo, Inc.