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Design

Tweets of the Week – Top 5

Check out our most clicked on tweets and if you like what you see, follow Modern Postcard on Twitter!

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Tweets of the Week – Top 5

Check out our most clicked on tweets and if you like what you see, follow Modern Postcard on Twitter!

» More...

Ask our Experts - How do I increase my response rate?

Keith Goodman, VP, Corporate Solutions, Modern Postcard

Question: How do I increase my response rate?

Answer:  The list is probably the most critical, but assuming you have the right list, the focus falls on capturing their attention, creating a need for the product or service, and then giving an attractive enough offer that you can get them to respond, preferably sooner than later.

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Ask our Experts - Is my offer good enough?

Keith Goodman, VP, Corporate Solutions, Modern Postcard

Question: Is my offer good enough?

Answer:  You can ask yourself the same question. Think about it…we are all consumers except for the products we sell. Everything else we buy on the open market and are subject to advertisers trying to influence our purchasing decision.

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Direct mail goes social

Fred Hernandez, Director of Marketing, Modern Postcard

When taking a look at customers’ direct mail pieces, a new trend that we’ve noticed for 2010 is an increase in promoting social media.

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I am emailing because I am ECSTATIC!!!! I would like to thank the graphic designer who worked on my card as well as the staff that turned it out in remarkable time. The card looks great. It exceeds my expectations. The little things the designer did in cropping, placement, etc. all stand out and make the card shine. I received my cards one day earlier than I was supposed to. When does that ever happen??? What a relief. I had a tough deadline and crazy circumstances. Thanks for pushing my order through and giving me such a great product. I am so pleased! Thanks again.
Michelle Jones
Hoosier Magnolia