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Clean Up Your Sales and Marketing Database

Mac McIntosh

It can be a big waste of money and time to market to someone who isn't there to receive your message. It can also be costly to keep mailing, emailing or calling contacts who are not interested in what you have to offer.

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The Traveling Marketer: What I Learned from Mexico

Jessica Biondo, Marketing Communications, Modern Postcard

I recently found myself on a whirlwind, long-weekend adventure to San Miguel de Allende, Guanajuato, Mexico. One of my closest friends – who happens to be an art director and photographer — chose San Miguel as the prime location for his destination wedding. As a creative professional, I had no idea the amount of beauty, culture and marketing inspiration that would hit me on this incredible turnaround trip.

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Modern's Free Direct Mail Seminar Heads to Chicago

The Marketing Team, Modern Postcard

We're only 9 days away from hosting our renowned national seminar, the Direct Mail Crash Course, in Chicago on Thursday, May 19. For our Midwest-based clients and businesses, there is still time to RSVP online — and it’s completely free. This is your chance to learn valuable knowledge on how to launch powerful, response-generating direct marketing campaigns from Modern’s in-house experts.

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5 Reasons Why Direct Mail Outperforms Digital Tactics

Wendy Batara, Sr. Marketing Program Manager, Modern Postcard

It's proven: people simply enjoy receiving and viewing physical printed media over digitally delivered content. A recent study conducted by the Temple University Center for Neural Decision Making has proved the advantage advertising marketing has over its digital counterpart in the following ways.

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Major League Marketing Pieces for Your Start-Up

Jeanine Norlin, Marketing Program Manager, Modern Postcard

Wouldn't it be great if the "build it and they will come" theory was true for new businesses? But unless you're Kevin Costner creating a field of dreams, you need marketing collateral to help spread the word. While a website, of course, is your leadoff hitter, printed promotional materials are equally as important for building your new brand.

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I am very pleased with my most recent job from Modern Postcard. Even tho' I sent what were probably confusing instructions and substandard images, the layout, design, color, and printing results were excellent. Job was done on time and shipped to me immediately, so I was able to meet a mailing deadline. I will continue to use Modern Postcard's services, because nobody else I have tried comes even close to their quality and reliability. I have already received lots of compliments on the most recent card. I highly recommend Modern Postcard, especially for people in the arts, where quality of image counts for a lot.
Martha Daniels Ceramics