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Postcard Retargeting to website visitors

Postcard Retargeting automatically matches 50% of your lost website visitors to mailable addresses, and sends postcards the next day.

It’s Performance Driven Marketing at its best: relevant, timely, powerful. No cost, no risk to start.

Send Postcards to Your Website Visitors
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Here’s a stronger, second chance
to engage lost opportunities.

When a website visitor leaves, it doesn’t have to mean goodbye. We can increase your conversions by sending postcards to website visitors that didn’t convert to customers or leads.

Whether you want them to buy online, visit your store, call, start a free trial, or fill out a contact form, remind them about the value of your offer and convert them from a visitor that’s “just browsing” to a new customer.

Re-Engage Website Visitors with Print

Re-engage Website
Visitors with Print

Bring Prospects Back to Your Business

Bring Prospects Back
to Your Business

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%

and more of your unconverted
website visitors matched
to mailable addresses

%

higher engagement with
direct mail versus with
digital marketing alone*

10x

more visitors returning
to your website than
with digital marketing^

12.5x

ROAS on product pages,
11x on abandon cart
campaigns, and more

Sources: *Royal Mail MarketReach, Neuro-Insight 2018. ^Marketing Sherpa survey, 2016, ‘Proprietary Case Studies

Laurie Dunlap, CEO of Blue Canoe

“When I factor in Lifetime Value, it’s 19x Return.”

“There’s a gut-level reaction to seeing how many visitors left your site but could be mailed to each day. We are thrilled with the results. We’re now seeing 8x Return on Ad Spend. And, when I factor in Lifetime Value, it’s 19x Return.” Laurie Dunlap, Founder and CEO, Blue Canoe

Read Our Case Study featured in Inc.com

How Postcard Retargeting Works

How Postcard Retargeting Works

Our team will work closely with you in our easy, step-by-step Postcard Retargeting
program to help you convert more website visitors.

Set Up Tracking

Step 1: Set Up Tracking

We’ll analyze your current website traffic and work together to add specialized tracking on your website that matches visitors with mailable addresses. We will target pages and visitors most likely to convert.

Step 2: Send Postcards

We’ll send direct mail postcards designed by you or our experts to the addresses that our tracking system has collected. How many addresses we mail to is based on your website traffic and desired budget. Some clients mail 10 cards per day, some over 1,000. It’s up to you.

Send Postcards
Track Results & Optimize

Step 3: Track Results & Optimize

Tracking visitors returning to your website is easy from our system dashboard. We can look at everything from mail tracking to conversions. We evaluate results and optimize who and what pages we’re targeting for even better results.

Still Not Convinced?

Check out how we’ve helped clients from various industries gain new opportunities
from their existing website traffic with our Postcard Retargeting program.

e-Commerce

e-Commerce

Retail eCommerce gets
10x Return on Ad Spend.

View Case Studies

Consumer Services

Consumer Services

Consumer financial business gets cost-per-lead of $17.

View Case Studies

Business-to-Business

Business-to-Business

Software company has
return-to-site rate of 24%.

View Case Studies

Organizations

Organizations

College institution has
return-to-site rate of 38%.

View Case Studies

It’s a No-Brainer.

We’ve experienced proven performance for all businesses with Postcard Retargeting. Start today!