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And If You Don’t Know, Now You Know – The Notorious CLV (Customer Lifetime Value)

It’s common for a business to consider a customer from one transaction to the next. But few know exactly how much a repeat customer is worth to them. Learn how to calculate this value to better assess how much money you should put into acquiring new business and ensure healthy profits.

Print Product Spotlight: How to Make an Impact with Booklets

Sometimes the rule ‘less is more’ does not apply and you want to go big to make an impact. Booklets offer the perfect space to let your brand sing, add in all the content you want, and still include an offer to drive sales and convert new customers. Find out the steps to making your booklet stand out.
H E L P F U L   D O W N L O A D

40% of the success of your direct mail campaign relies on reaching the right audience. Learn more about targeted prospect lists with our FREE whitepaper.

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Have you joined our in-person crash courses? Learn powerful direct marketing strategies in Philadelphia, New York and San Diego.

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S E E   O U R   Q U A L I T Y

Say no to flimsy, forgettable marketing. Quality paper and impeccable printing set us apart. Request your free sample kit to see the Modern difference. 

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*Discount applies to base print pricing on Booklet products only. Other restrictions apply. Go to for complete offer terms and conditions. Offer expires 4/30/19.

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