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White-Label Direct Mail Marketing

Give More Value.
Get More Revenue.

A suite of Direct Marketing services that become your own.

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  2. Direct Mail
  3. Agency Partnership

Add Direct Mail Marketing to your agency’s services.

Partnering with Modern Postcard adds a full-stack suite of direct marketing capabilities to your agency’s service offering. We make it easy to add value, become stickier, and grow your business.

Modern Postcard’s Agency Partnership Program helps you say “yes” to clients looking to add Direct Mail to their digital marketing programs. Even if your team has no experience with Direct Mail Marketing, we can help you attract new clients and add this powerful channel to existing campaigns.

The physical nature of the channel literally puts brands in hands. Unlike digital marketing that users scroll past, if the consumer doesn’t act immediately the postcards persist with a message on the table, fridge, or desk.

What we offer:

Direct Mail Retargeting Icon | Modern Postcard

Customer Acquisition

Traditional Direct Mail
New Homebuyers & Movers
Lifestage Triggers

Direct Mail and Digital Icon | Modern Postcard

Retargeting

Website Retargeting to visitors
Phone-to-postal to callers
Email-to-postal to subscribers

Direct Mail and Digital Icon | Modern Postcard

Customer Retention

Timed reactivation mailings
Subscriber renewal mailings
Customer segmentation and winbacks

We know the challenges Agencies face, and how to help.

Challenges facing agencies:

  1. Rising ad costs & budget constraints: Digital ad costs have increased, and keywords are more competitive and expensive. 
  2. Constant algorithm changes: Search engines and social media platforms frequently update their algorithms, affecting organic reach, ad targeting, and rankings.
  3. Attribution & tracking challenges: Multi-touch attribution is difficult, as consumers interact with multiple platforms before converting.
  4. AI & content competition: AI tools are changing the content and creative industry, and flooding the internet with content, making it harder for brands to stand out. 

How Direct Mail helps:

  1. Predictable costs and delivery: The cost-per-piece is stable, and makes it easy to budget for acquisition costs and calculate ROAS.
  2. No algorithms dictating delivery: Your specific list and targeted audience will always receive the message, because it’s delivered to their homes! No ad-blockers, bots, or faux audience pulls.
  3. Clear match-back attribution: By matching transaction files to mail files, you get an accurate report of response rates, ROAS, and the buyers who received the mail campaign.
  4. Less competition for attention: Consumers see thousands of digital ads and hundreds of emails per day. They only get a handful of Direct Mailers, making them more impactful. Plus, the competition never sees this marketing.

We’re a trusted partner with decades of experience
white-labeling for large and small Agencies.

We know what Agencies need to help and retain their clients. With both do-it-for-you to do-it-with-you partnership options, we offer dedicated support with education, creative, list, strategy, and more.

white label icon represented by curtains

Easy White-Labeling

We work with you to customize your programs, and tailor our level of involvement to your team’s needs. Your clients don’t know we exist, you add more value and collect the extra revenue.

Full suite of services icons represented by connected circles

Full Suite of Direct Mail

From traditional Direct Mail to Automated Direct Mail marketing programs, we help figure out what data, programs, and even creative will work best for your client. Seamlessly integrate with your other marketing channels.

Single point of contact icon

Single Point of Contact

You’ll have a dedicated Account Manager as a single point of contact, helping with orders, education, programs, and support. We are an extension of your agency and staff that you don’t pay for, giving you additional resources at no extra cost to you.

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Unbelievable volume and variety of clientele from our Agency partners


We’re teaming up and winning. The agencies that have partnered with us are seeing incredible value by adding our services to their suite. It captures attention and increased engagement from Direct-to-Consumer, B2B, Organizations, and Consumer Services companies. From national eCommerce kitchen appliances to local HVACs, we’ve provided superior Direct Mail Services to every kind of business.

Cards

# of cards through our automated programs

%

Retention Rate

Percentage of Agencies continuing since 2023

Orders

We’ve produced individual orders for daily or weekly mailings.

Don’t just take our word for it – see why we’re the best Direct Marketing Service available.

The Modern Team has made it easy for us to add more value, and helped us grow. We rely on them to manage acquisition and retargeting Direct Mail programs for our clients, and they’ve been a dream to work with. 

The team at Modern is so easy to work with. They’re super-responsive in giving estimates and offer valuable strategy ideas when it comes to adding Direct Mail to our mix of channels for our clients.

With Modern, we’re able to bring new services to our clients that augment our current digital offering. They make it easy for us to give our clients more, and that’s what we call a great partnership.

Your clients can crush it with our Automated Direct Mail

Ask about our library of case studies and examples of winning programs from a variety of industries, markets, and business types – from eCommerce to consumer services, B2B, organizations, and more. Talk with us about how these programs have changed the game and given more opportunities for brands and services.

Direct Mail Retargeting and Drip Remail for New Windows, Roofs, and Baths

This high-end window, roofing, and bath replacement business serves over 9 states and has over 200,000 customers.

Because their website visitors are so specific in their interest and location, the Direct Mail Retargeting program can be highly-targeted with geographic filters.

They’ve been running the program since 2020, and continue to get new prospects coming back to their site or to call each day.

Direct Mail Retargeting: 62.7x ROAS
Generated $2,015,456 within 9 months
Drip Remail Program: 27.9x ROAS
Generated $175,576 within 15 months
Direct mail for windows roofing and bath replacements
Direct mail for health supplements - a healthy woman in a purple top

Direct Mail Retargeting for Health Supplements

This natural supplements eCommerce brand sells a variety of products and subscriptions.

In this fiercely competitive space they have over 30,000 five-star reviews, but need to directly re-engage their website visitors, who are receiving thousands of digital ads.

Direct Mail Retargeting puts their offer and value directly in the hands of the website searcher, driving them back to buy.

Direct Mail Retargeting: 4.7x ROAS
Generated $77,342 within 6 weeks

Direct Mail Retargeting and Call Center Trigger for Home Decor – eCommerce mattress

eCommerce mattress brand breaking into the US market. Products include mattresses, mattress toppers, pillows and more.

The success of their Direct Mail Retargeting program lead them to add email-to-postal and call center trigger programs.

Those additional programs capture traffic from all stages of the funnel – callers and subscribers who showed interest but didn’t buy.

Direct Mail Retargeting: 2.4x ROAS
Generated $91,517 in 6 months
Call Center Trigger: 4.4x ROAS
Generated $75,147 in 4 months
Direct mail for eCommerce services - man holding a mattress

Enroll Now! 

  • Add more value to clients

  • Offer more services

  • Increase ROAS and performance

  • Earn additional revenue

Don’t delay – every day you wait means missed opportunities.

YOU CHOOSE the program that fits best:

  • White-label where we are “blind” to your clients. We discount to you, and you charge whatever you want.
  • Affiliate where you introduce us to your client as your partner, and you earn a commission on each order.

Our customers love us! Learn more about the services of Modern Postcard.

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