Modern Marketing Blog
Direct Mail and Church Marketing are a Match Made in Heaven
It’s true, direct mail and church marketing are meant to be. In this article we’ll explain some key benefits of using direct mail marketing and how this marketing channel has proven to increase church attendance for our existing clients. Churches...
USPS News: 2023 Postage Rate Changes
As a standard, the USPS® has adopted an annual price update which will be announced every January moving forward. This year’s most notable change is the increased cost of a First-Class Mail Forever stamp, which will go up from 60 cents to 63 cents....
How Healthcare Marketing Benefits From Direct Mail
Direct mail healthcare marketing is far from dead. In fact, since more healthcare marketing companies are realizing the value of offline marketing, the healthcare direct mail sector is flourishing. Direct mail consistently stands out as a viable...
5 Keys to Insurance Direct Mail Marketing
The key to success in the insurance industry is direct mail marketing. Whether it’s commercial, health, auto, or life insurance, direct mail is the best and most effective way to reach potential clients. Insurance direct mail marketing offers a...
What Everyone Gets Wrong About Fitness Direct Mail Marketing
Let’s get right into it. The one thing most people get wrong about fitness direct mail marketing is failing to use segmented, targeted lists. Sure, most clubs target their local area and send out a mailer or two to the community, but failing to...
Restaurant Direct Mail Marketing
There are a few industries where utilizing direct mail marketing is an absolute must. If you are in the business of restaurant and hospitality, this article will provide valuable information on how this channel can get you more patrons through the...
Exciting Marketing Opportunities for CBD Brands
The CBD space has exploded with new brands and products over several years, and the growth trend should continue. It seems like it's the perfect market space opportunity: growing acceptance and adoption, and many customers who want these products....
Branded Calendars are a Smart Choice for Continuous Brand Recognition
In a world of digital ads, smartphone apps, and social media feeds, it’s more important than ever to understand why calendars are smart for your brand. As much as people have adapted to today’s fast-paced electronic world, recent neuroscience...
The New Donor Frontier: Discover How to Attract Gen Z to Your Nonprofit
Originally published in NonProfit Pro. In a recent interview, Jane McGonigal, an author, game designer and futurist, mentioned we spend a lot of our daydreaming time thinking about the future. She mentioned, if we pay attention, we can use...
