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Combine Direct Mail with Digital for Higher Response

Combine Direct Mail with Digital for Higher Response

If you’re looking for a program that deploys multichannel marketing from a single platform, from direct mail to social media and targeted digital ads, Modern Max is the solution you’ve been waiting for. What is Modern Max? Modern Max targets your...

USPS News: 2022 Postage Rate Changes

USPS News: 2022 Postage Rate Changes

Due to inflation and increased operating expenses, the USPS® has announced a postal price update that includes increases across the board. Most notably perhaps is the two-cent increase in the price of a First-Class Mail Forever stamp from 58 cents...

Designing and Printing Booklets

Designing and Printing Booklets

While they say not to judge a book by its cover, the same is not true for your marketing collateral and certainly not true when designing booklets. This medium is meant for pizazz! A booklet is like the prima ballerina of marketing collateral – it...

Employee Spotlight: Pat Sahli, Lead Prepress Specialist

Employee Spotlight: Pat Sahli, Lead Prepress Specialist

1.) Hi Pat! Could you please briefly tell us what a Lead Prepress Specialist does?Basically, prepress is responsible for checking and assembling (paginating) the press-ready files that will print onto a set of plates and then making the plates and...

What is Direct Mail Retargeting?

What is Direct Mail Retargeting?

Direct mail retargeting is a way to reconnect with your lost website visitors and entice them to come back to revisit what your business has to offer. It’s similar to digital retargeting, but rather than having ads follow website visitors around...

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