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Last year we saved our customers over $1.6 million in postage!

How our Postal Analytics Save You Money Automatically

There are many components to a successful Direct Mail campaign, from creative and printing to list management and postage choices.

By using Direct Mail Services from Modern Postcard, you will ensure that your campaign goes out on time and on budget – we do everything in-house, including printing, list processing, inkjetting, folding, mailing, and delivery tracking.

Ready to get started? Request Direct Mail Services today!

USPS Truck - Direct Mail Services

Spend Less on Each Mailing!

Once your campaign is ready to go, our Postal Analytics identifies strategies for the fastest mailing and deepest postage discounts. This helps us determine a best-fit postal solution based on your mailing list, order quantity, postage type and the size of your mail piece.
There are no extra fees for our postage analysis. Our goal is simply to help make your mailings more efficient and effective. Once we identify a solution, we’ll automatically apply it to your order, and nothing else is needed from you. Call us today at 800-959-8365 to learn more!

Our Proven Money-Saving Mailing Tactics

Postage is the one thing every mailer has to pay – but we’ve streamlined our systems and postal analytics to help you cut costs. Our unique combination of technology and state-of-art operations saved customers $1.6 million in postage last year!

Standardizes Addresses and Adds Zip+4: CASS/DPV
DPV (Delivery Point Verification) and CASS (Coding Accuracy Support System) are the systems the USPS uses to define the deliverability of a particular address. The CASS system will define a range of addresses and validate accuracy. DPV then will determine if that particular address is a valid, mailable address.

Addresses that pass DPV/CASS are available for postage discounts because the deliverability can be automated by the USPS. Those that don’t, “single pieces,” will pay a higher postage rate because the USPS is unable to determine the accuracy of the mailing addresses, leaving it up to the individual carrier to get the piece there – if it can be delivered at all.

Lower Postage Costs & Speed Up Delivery for Bulk Mail: Drop Shipping Analysis
Drop shipping is a form of “work sharing” with the USPS in which the mailer delivers the mail at their expense to a postal facility closer to the destination. The further downstream the mail is entered into the mail system by the mailer, the greater the postage discount. This is accomplished by shipping the mail through the use of a common carrier.

Not all mailings qualify for drop shipping. We only take advantage of this method when the postal discounts you would receive are greater than the shipping costs. Drop shipping applies to Bulk Mail only.

More Postage Discounts: Priority Mail Open & Distribute (PMOD)
PMOD is a cost efficient way to drop ship smaller mailings in order to achieve the same postal discounts as larger drop shipping methods. Instead of the traditional over-the-road transportation methods, PMOD uses USPS Priority Mail to transport these smaller mailings to the destination NDC or SCF.

USPS Priority Mail has a 1-3 day delivery service standard which also makes this method a good option for time sensitive marketing campaigns.

Identify and Update Addresses Who Have Registered a Move With the USPS: NCOA-48
The NCOALink® service takes your mailing list and compares it to the USPS database of registered moves for the past 4 years (48 months). If this service finds any moves, it will apply them back to your mailing and we will also send you back a list of these moves so you can update your house database.

Please click here for more information about the USPS policy regarding moves and updated addresses, as well as how we help you achieve maximum deliverability.

Unique Option to Pass Along USPS Discounts: Co-Mail Analysis
Co-Mail helps us pass along unique USPS discounts to save you postage. While traditional mailings begin getting sorted and routed once they are delivered to your local post office, this service allows us to remove some burden off of the USPS by mingling your cards with other cards headed to similar destinations. Then, we can ship the bulk of cards closer to their end location to be dropped in the mail stream.

Removing multiple touch points from the USPS gains us discounts which we then pass along to you. Not all mailings qualify for co-mail, but all mailings are analyzed to see if this service would save you time, money or both when compared to traditional mail methods.

Ready to Save Money?

Contact our team of experts to discuss postal strategies that will save you money!

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Direct Mail Crash Course

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