How a boutique retailer
gets 8x ROAS with
Postcard Retargeting.

In a world of fierce competition in e-commerce women’s apparel, see how a boutique retailer got a low cost-per-new-customer-conversion, and a massive Return On Ad Spend. This case study shows how Blue Canoe went from discovery, investigation, trial, then advocacy of this wildly effective marketing channel.

“There’s a gut-level reaction to seeing how many visitors left your site but could be mailed to each day.

We are thrilled with the results. We’re now seeing 8x Return on Ad Spend. And, when I factor in Lifetime Value, it’s 19x Return.”

Laurie Dunlap

Founder and CEO, Blue Canoe