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Webinars On Demand – Direct Pass

Your Direct Pass to Modern’s Webinars On Demand! Since you’re already in touch with one of our teammates, explore these webinars at your convenience. Written and presented by industry experts to help businesses of all types and sizes learn how to better market and grow.

Contact us with questions about the content or starting a program of your own.

Storytelling for Business

Storytelling for Business

Engaging customers has never been harder. So communicate in a way that’s universally compelling: with a Story Structure. Learn why and how to use this approach to captivate your audience.

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Direct Mail 101 Webinar-On-Demand

Direct Mail 101

The New Fundamentals! Direct Mail technologies and techniques have evolved. Learn to use this high-response channel to acquire new customers and keep the ones you have.

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Postcard Retargeting Best Practices Webinar on Demand

5 Best Practices of Postcard Retargeting

Postcard Retargeting helps you convert lost website visitors. We go into detail on how to get the most of this channel to increase response and drive new sales.

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Brain Webinar On Demand

Print & Direct Mail Lights Up Customers' Brains

Neuroscience and FMRI brain studies have proven why physical marketing has higher brand recall and engagement than digital media.

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Direct Mail 101 Webinar-On-Demand

Lists & Data

Your marketing begins with the proper data and list creation, and understanding the characteristics of your most profitable customers is one of the most critical factors in the success of your business.

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7 Retargeting Mistakes Webinar On Demand

7 Retargeting Mistakes Costing You Customers and Cash

Retargeting ads help to build brand awareness and convert browsers into buyers. Avoiding these common mistakes is key to maintaining response.

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Webinar - Creating-Direct-Mail-That-Works

Creating Direct Mail That Works

Learn how to capture attention, generate response and maximize conversion. Create compelling offers and talk about what is important to your prospects or customers.Watch Now

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Your Hosts are National Speakers

Keith Goodman
VP, Corporate Sales & Marketing 

Keith is one of the nation’s leading Direct Mail experts, and has been presenting at major conferences for over 15 years. He programs and conducts the nationally-touring Direct Mail Crash Courses, which draw thousands of marketers in cities across the country every year.

Chris Foster
VP, New Business Development 

Chris has developed numerous webinars, workshops, and in-person presentations for national conferences and professional organizations. In addition to his work at Modern, he continues to teach Brand Strategy at UCSD Extension since 2009.