Webinar: Direct Mail 101
Tuesday, January 27, 11AM PT
Master the Fundamentals of Direct Mail
Direct mail remains one of the most effective ways to capture attention, drive response, and generate measurable ROI. In this free, insight-packed webinar, Modern Postcard’s direct mail expert will share the new fundamentals every marketer, business owner, and executive should know to create campaigns that deliver results.
You’ll learn how to:
- How to plan a direct mail campaign: copy, graphics, testing & tracking
- The importance of data and building targeted prospect lists
- The different formats that are available and when to use them
- How to integrate digital marketing with direct mail to maximize ROI
Whether you’re brand new to direct mail or a seasoned marketer looking for fresh strategies, this webinar delivers practical insights to help you grow your business.
Don’t Miss Out On $250 in FREE Printing
All webinar attendees will receive $250 worth of free printing from Modern Postcard! No strings attached. Plus, attendees will receive a recording of the webinar presentation to share with colleagues and peers.
Meet Your Presenter
Keith Goodman
VP, Corporate Sales & Marketing
Keith is one of the nation’s leading Direct Mail experts and has been presenting at major conferences for over 25 years. He programs and conducts the nationally-touring Direct Mail Crash Courses, which draw thousands of marketers in cities across the country every year.