Select Page

Webinar: Creating Direct Mail That Works

  1. Home
  2. Webinars
  3. Webinar On Demand - Creating Direct Mail That Works


A key component to a successful direct marketing campaign is the design of your mail piece. You only have a few seconds to grab your audience’s attention when they quickly sort through their mail. Learn how to capture your audience’s attention, generate response, and maximize conversion. This presentation will give you the essential design elements that will help your campaign perform well.

In this comprehensive presentation, you’ll learn about:

  • Formats
  • Messaging
  • Graphics
  • Benefits/Offer
  • Call-to-Action

Watch our webinar to learn the fundamentals of crafting engaging mailers that will entice your target audience to take action. Happy viewing!

Meet Your Presenter - Keith Goodman - Direct Mail Marketing Webinar

Meet Your Presenter

Keith Goodman
VP, Corporate Sales & Marketing

Keith is one of the nation’s leading Direct Mail experts, and has been presenting at major conferences for over 25 years. He programs and conducts the nationally-touring Direct Mail Crash Courses, which draw thousands of marketers in cities across the country every year.

Start with a free
Direct Mail Marketing Consultation!