Postal Regulations

Ensure delivery, reduce postage costs.

Direct mail relies on USPS rules and requirements for proper automated mailing and delivery. Layouts that don’t comply run the risk of limited deliverability and higher postage costs.

FREE postcard postal guide:

This updated postal guide follows current USPS regulations for all our mailing sizes and formats. When you print with us, we’ll check to ensure USPS guidelines are met.

Download Guide

Learn from a 90-second tutorial on postal regulations.

Guidelines for folded self-mailers.

When mailing a folded product, the fold must always be at the bottom of the mailing panel. For tri-folds, the mailing information must be on the middle panel, with the OPEN edge at the top. Contact us for details on how to save on postage costs with a layout that complies with USPS automation.

Orientation Sample - Greeting Card Orientation Sample - Tri-Fold

Download templates for all our specific products.

Contact an Expert

Call a Direct Mail expert now at 800.959.8365

I have been using Modern Postcard for over 6 years and have never been disappointed. The quality is always top notch and the service has been overly helpful. I have purchased lists from a number of different printers over the years and Modern Postcard has been the most accurate and up to date. The mailing lists were easy to customize and have given us a great return. Working in non-profit it is essential to have the best coverage with every mailing, Modern Postcard has helped us achieve this. You are in good hands and won’t be disappointed.
Kevin Swed
Design Director, Magdalena Ecke Family YMCA