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Creating an Effective Direct Mail Piece

 

While the Direct Mail Crash Course covers the fundamentals of direct mail, this advanced session will help you delve a little deeper into the art of producing a winning direct mail campaign. This webinar focuses on the creation of the mail piece itself. Keith Goodman, a 20-year marketing veteran, will offer tips for design that grabs attention, copy that engages readers and offers that motivate a response.

I am busy... and my clients count on me to make the right decisions for their projects. I know I'm going to get the best... and I know it's going to happen when I want it and how I want it.
Ralph Barnes
Designer