
The experienced professionals in our Color Department use state-of-the-art equipment and software to give you consistently high quality postcards. From image capture to final press output, they oversee the reproduction of color quality and are highly skilled in all of the production processes needed to ensure the best possible product for your direct marketing efforts.
We will scan your photos and transparencies to produce high-resolution digital image files. Our color editors will then carefully match your original image with the digital file produced from it. If needed or requested, we can also professionally retouch these files to your specifications - no matter how simple or complex.
If you provide us with a non-digital color sample (inkjet proof, photo, transparency, etc.) of what you are expecting, we will compare it to your digital image. If there is a difference, we will advise you on the best course of action.
We produce hard copy color proofs, color-managed to resemble final press output, which allows you to see how your job will look before it prints.
Color proofs are $35 (free if you order 5,000 or more cards) and add one business day to your turnaround time. They are printed on a slightly thinner card stock, using a specially calibrated inkjet printer that mirrors our press output as closely as possible.
We will send you a printed color postcard, the file of it and instructions. Use it to adjust your monitor so that files displayed on it will more closely resemble how they will print. Color Kit
Test how your ink will adhere the aqueous coating used in our full-color printing process. Ink Adhesion Samples
| Additional frontside image scans (color or B&W) | $25 each |
| Backside image scan (B&W only) | $25 each |
| Additional logo scan (B&W only) | $10 each |
| Logo scan (color) | $25 each |
| Any oversized scan (8"x10" to 16"x20") | $35 additional each |
| Retouching | $35 minimum at $100/hr |
| Color Edits | $35 minimum at $100/hr |
| Masking | $35 minimum at $100/hr |
| Color proofs | $35 each (free with 5,000 cards) |
Learn how to achieve great color quality for your cards.
top“Our Alumni ‘Save the Date’ Sumo postcards look fabulous, and Modern Postcard really helped us through the process. We will definitely use their services in the future.”