Introducing the Direct Mail 101 Webinar Many marketers ask: why use direct mail with all of the options in today’s marketing? But the more relevant question is: why do I still see direct mail everywhere I look? At Modern Postcard we know the answer, but it wouldn’t be...
Print + Digital Technologies = Postcard Retargeting Home » Digital Marketing Since digital marketing has such obvious benefits with its low cost, high reach, and pervasive presence on mobile devices, it makes sense to always have a constant digital campaign running....
For most businesses, it’s more expensive to acquire new customers than it is to retain existing ones. If a prospect has responded to your acquisition marketing efforts in a positive way, and then made the effort to buy your products or sign up for your services,...
Did you know you can retain 89% of your customers on average if you have a strong omnichannel presence? The theory behind this marketing approach is quite simple: the more often people see your brand, the more familiar they will become with it. Having an omnichannel...
Is it Worth Adding Augmented Reality to Your Print Marketing? The augmented reality market is set to be worth $19 billion by 2024 making it an incredibly new and exciting technology to keep your eye on. But just like any other new tech, knowing how to use it...
Prospect Lists for Your Year-End Push: Retailers Need Sales, Nonprofits Need Donations For retailers, nonprofits and other business types, sending successful end-of-year retention campaigns to your house list of existing customers is fairly straightforward. However,...
