You’re getting website traffic today, next week, next month…
and you’ll always need to convert better.
Reach customers who have already expressed an interest in your site. With a 100% open rate and stronger conversion than digital, postcard retargeting is now a proven channel. Combine the best strengths of each tactic: relevancy of retargeting plus the response of direct mail.
Today, digital retargeting isn’t enough.
Ad blocking software is on 30% of devices.
You need to fill that gap in your retargeting funnel.
You’re spending money to drive website traffic you’re not converting.
It’s time to try something new.
Reach customers who have already expressed an interest in your site. With a 100% open rate and stronger conversion than digital, postcard retargeting is now a proven channel that fills a gap in your marketing and sales funnel.
Our solution is simple, ground-breaking technology. We match about 50% of your website visitors to mailable addresses, whether or not they filled out a form (of course, we can suppress against your customer or CRM file). Then we mail cards the next business day to their home address. Instead of just retargeting digitally, send a message they’ll literally hold in their hands.
Look, you could spend years optimizing and A/B testing your pages, buttons, headlines, etc. But you’re needing results now.
You’re getting website traffic today, next week, next month…and you’ll always need to convert better.
Simple to begin, easy to continue: we send you a tag for your site, we review the traffic and addressables to discuss creative and budget, and launch the program.
We recommend Abandoned Cart and specific Product Page creatives, so you can mail your visitors a more relevant message. We’ll work with you on the creative – from marketing advice to full design services – or you can do it all. It’s your choice.
No Minimums. No Contracts. Amazingly Affordable. Launch a Program in Under 2 Weeks.
Real-time reporting via your campaign dashboard.
You’re getting web traffic today. You’ll get web traffic next month. Your challenge will remain the same: converting that website traffic. So we built the Modern iO postcard retargeting solution to be complete and comprehensive with an easy-to-follow campaign dashboard that organizes your campaign:
- Monitor the number of cards mailed and delivered each day
- Track return-to-site and conversion page visits
- See how many visitors, and addressable cards, apply to each page
- Plot mailings on a map to see national distribution
- Preview and Approve creatives
- Adjust daily card volume and spend
The Case Studies don’t lie:
Our Retail and Service clients have seen astonishing success with postcard retargeting. It makes sense: they’re using physical direct marketing to reach potential customers who already expressed an interest.