Step 1 – Determine Camera Quality by MegaPixel:
Image quality can make a huge difference and most of this is determined by the quality of the camera you are using:
- 2.4 MegaPixels for Standard postcard
- 4.8 MegaPixels for Deluxe postcard
The following examples illustrate different resolutions of pixels and the quality of the images from such cameras:
Step 2 – Use Highest Quality Setting
Set your digital camera to the highest possible quality setting. You may need to read your owner’s manual, but more than likely it is available on your camera’s display in a menu.
Set it to either “High”, “Fine”, or “Maximum”:
Beware of settings that read “Quick”, “Low”, or “Email.” These will not result in good quality.
The following example shows the camera set to “Email” quality:
Step 3 – Set Image Size as Large as Possible
On some cameras, this is a function of image quality (as the image size goes up, so does image quality). On many other cameras this setting is independent of quality and indicates the total area of pixels available in the image – in other words, this is your MegaPixel value. It is best to set this as high as your camera will support.
This may be expressed in pixel width and height or simply “Full” or “Large.” Either way, it is best to set this as large as possible.
Step 4 – If Possible, Convert to CMYK
If you have Adobe Photoshop, you should consider downloading our Monitor Calibration and Printing Profiles and converting your image to CMYK (Cyan, Magenta, Yellow, and Black – the 4 inks used on our press).
At the very least, you should be aware that your camera takes pictures in RGB (Red, Green, Blue), but your image will print in CMYK. Because of this difference in color space and gamut (range of colors), the image you see on your camera display or computer monitor may not match our 4-color press.
The following illustrates the difference between RBG and CMYK:
Need more help?
Find detailed information about setting up your files.
Digital Camera Media
Duplicate List Records
Help us achieve correct color
ICC Printer Profiles
Mailing List Formats & Specifications
Screen and Print Resolution
Setting Color Modes
Setting Grayscale Mode
Standard Font Set