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New Movers: How to Tap Into This $170 Billion Market

New Movers: How to Tap Into This $170 Billion Market Peak moving season has arrived. On average more than 40 million people move each year in the United States and it’s estimated that 80% of those moves occur between April and September. New movers represent a...

USPS News: Pricing Changes for 2021 Take Effect January 24

USPS News: Pricing Changes for 2021 Take Effect January 24 Postal price changes are a regular, annual event and the Postal Regulatory Commission (PRC) has approved this year’s proposal from the U.S. Postal Service®. New prices are effective as of January 24, 2021....

Launching an Effective Mailer Starts with a Plan

Launching an Effective Mailer Starts with a Plan Direct mail marketing is a powerful, profitable way to generate revenue and grow your business. While there are many factors that go into launching a successful campaign, the first and most important step is to start...

Direct Mail Statistics

Direct Mail Statistics Perhaps now more than ever, in a world where everyone seems to be soliciting your marketing dollars, it can sometimes be difficult to allocate budget and feel good about it. That’s why we have complied a few direct mail statistics to consider,...

Connect Deeper With Customers

Connect Deeper With Customers We all get emails from organizations we follow and companies we purchase from, and while it’s nice to see there’s an effort from these businesses to connect with us, we’re recommending going the extra mile for your customers by taking...

Study: The Impact of Reading Print

Study: The Impact of Reading Print Recent MRI and EEG brain wave measurement studies show how print marketing leaves a deeper impression and more engagement. In a study titled “A Bias for Action – The Neuroscience Behind the Response-Driving Power of Direct Mail” by...