Effective Marketing: Frequency and the Ideal Mix Two common questions we get asked by our clients are, “What is the most effective way to advertise and market my business?” And, “How often should I advertise?” There are as many answers as there...
Embracing Technology: The Strategy of Strategy Now that the entire world seems to be adding mobile, digital, social and other various avenues to their marketing mix, I bet you’ve thought about doing the same with yours. With all of the new technologies that are...
Internet Inspiration in Daily Design With the integration of the Internet into our daily lives, we’re constantly being influenced by vast amounts of visual stimulation. It’s easy to be confused as to what is considered good design.As a designer, I draw my inspiration...
A Fresh Spin on Facebook Breakthroughs rarely happen from the confines of our comfort zones. Planning for the year’s endeavors should make you feel on the edge-of-your-seat-excited to see more prospects coming through your door and maybe even a little fearful...
Customer Spotlight – Myra Schwartz With three unique jewelry lines, Myra Schwartz needed an affordable, high quality way to market her various ventures. From show/sale postcards, to business cards, rack cards and note cards, she’s relied on Modern to help...
YMCA Case Study – Brochure Helps Raise Over $620,000 As the nation’s leading non-profit organization for youth development, social responsibility and healthy living, public support is critical for the Magdalena Ecke Family YMCA. In order to provide exceptional...
