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7 Direct Mail Testing Ideas

7 Direct Mail Testing Ideas Direct mail testing can help you improve the effectiveness of your direct mail campaigns by allowing you to compare different variables to see what works best for your target audience. A direct mail strategy isn’t a “one and done” kind of...

How to Use White Space in Your Direct Mail Design

How to Use White Space in Your Direct Mail Design Direct mail is a fantastic way to quickly communicate with prospects and attract new customers to your business. However, due to the constrained space on direct mail, it’s important to only include relevant information...

How to Start a Conversation With Direct Mail Campaigns

How to Start a Conversation With Direct Mail Campaigns Despite the rise in popularity of digital marketing over the past few years, direct mail marketing campaigns remain a successful sales tool for businesses to stand out from the competition and gain more customers....

Direct Mail for Retail Marketing: 5 Ways to Drive Foot Traffic

Direct Mail for Retail Marketing: 5 Ways to Drive Foot Traffic As anyone in retail knows, getting foot traffic in the door is the best way to generate revenue. This, then, should be the target for retail marketing. With the explosion in digital marketing, many people...

Exciting Marketing Opportunities for CBD Brands

Exciting Marketing Opportunities for CBD Brands The CBD space has exploded with new brands and products over several years, and the growth trend should continue. It seems like it’s the perfect market space opportunity: growing acceptance and adoption, and many...
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