Choosing Color in Direct Mail Design: Purple Edition While 80% of the success of your direct mail relies on a combination of mailing to the right audience with the right offer and message, the other 20% relies on an impactful design that will grab your audience’s...
5 Summer Print Promotions to Spark New Business As the weather shifts from cool to warm, a psychological shift in consumer spending also occurs. Vacations, home improvements, outdoor events, child care, school supplies and dozens of other market segments get a boost...
Choosing Color in Direct Mail Design: Red Edition When holiday marketing season is in full swing, the color red is unavoidable. It presents its bold hues in seasonal headlines, enticing sales and offers, party invitations and more. But how does red affect your...
Choosing Color in Direct Mail Design: Orange Edition When creating your direct marketing piece, headlines and body copy matter. However, the colors and imagery you choose matter even more, as prospects will subconsciously scan your piece right out of the mailbox in...
Add a Unique Touch with Rounded Corners You asked for it. We delivered. You can now request rounded corners! Here’s what you need to know:Trim available on flat card productsChoose either a 1/4” or 1/8” radius (1/8″ can be mailed without envelopes, but...
Internet Inspiration in Daily Design With the integration of the Internet into our daily lives, we’re constantly being influenced by vast amounts of visual stimulation. It’s easy to be confused as to what is considered good design.As a designer, I draw my inspiration...