Direct Advertising Tips for Retailers TL;DR Retailers need effective ways to stand out, drive customer engagement, and increase sales. Direct advertising delivers one-to-one engagement through tangible, personalized marketing that creates lasting impressions and...
10 Creative Direct Mail Ideas for SMBs TL;DR Direct mail offers small and mid-sized businesses a tangible way to stand out in today’s digitally saturated marketplace. Despite limited staff and resources, SMBs can implement direct mail strategies that often...
How to Market to Families Using Direct Mail Advertisement TL;DR Direct mail has made a surprising comeback as an effective way to connect with families in today’s digital world. With average costs between $0.50-$1.00 per piece, direct mail campaigns offer...
Black Friday and Cyber Monday Marketing Small to mid-size businesses have so much to look forward to with end-of-year holiday sales opportunities, and it all starts with Black Friday and Cyber Monday marketing. The planning that goes into how to market your products...
The Future of Marketing with Direct Mail Automation Direct mail automation revitalizes traditional marketing by integrating cutting-edge technology. Key points include: Automation: Streamlines campaign management using consumer behavior triggers. Benefits: Reduces...
USPS® Postage Discounts Featured Promotion The USPS has launched an exciting new promotion that you don’t want to miss out on. Introducing the Tactile, Sensory, and Interactive (TSI) Mailpiece Engagement Promotion. This promotion encourages you to add innovative...