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List Wednesday – How much undeliverable mail can I expect when I mail to a purchased list?

​The USPS will tell you that anything within 10% is an acceptable range. It’s simply impossible to keep track of every consumer and business out there! However, check with your list provider on what their “Guaranteed Deliverability” is before you pull the trigger on an order with them. MP guarantees its Consumer List to be 92% and its Business List product to be 88% deliverable when mailed within 30 days of your order. We guarantee the full per piece cost if your mailing exceeds the guaranteed amount, applicable to the difference. Such a situation rarely happens, but knowing we have your back will definitely give you piece of mind.

By Modern Postcard

Call a Direct Marketing Specialist at 800.959.8365.

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