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Marketing

We Can Help You Save Money on Postage

Alanna Vincent, Marketing Program Manager, Modern Postcard

On the heels of the Jan 26th postage increase, you may be looking for ways to save on postage. Good news! We have solutions that will keep more money in your pocket so you can focus less on costs and more on running a solid, successful direct mail campaign.

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What Kind of Leader Do You Hope to Be?

Christopher Foster, VP of Marketing for Modern Postcard

Leaders are everywhere. If you’re a parent, you lead your kids. If you’re a teacher, you lead your students. If you’re a sales person, you lead your customers and those who support them.

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How to Set Yourself Up For a Successful Test

Derek Gates, Online Marketing Manager for Modern Postcard

It's no secret that testing is an important practice to create a better product, message or process, but many small businesses opt to skip this lucrative step.

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First and Goal! Marketing Lessons From The Gridiron

Jeanine Norlin, Marketing Program Coordinator for Modern Postcard

I bleed orange and blue. I wake up on fall Saturday mornings to my husband—a Michigan alum—singing “Hail to the Victors” as he races to turn on ESPN’s GameDay.

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Digital Marketing – You Can’t Wrap This

D. Jeffrey, Senior Copywriter for Modern Postcard

Christmas in my house is frustrating. All year long, I listen for gift-buying hints from my other half. She wants a new food processor, this gorgeous throw blanket, new boots…on and on.

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We spent $8,458 in post card advertising costs to acquire new accounts and generated 41 times that amount in new account sales within 8 months...
Robert Henuset
Modern Store Equipment