April 2012

A Blueprint for Spot-On Web Analytics

Derek Gates, Online Marketing Manager for Modern Postcard

Every web-based program you subscribe to or purchase to supplement your marketing efforts comes with analytical features that provide insight that is unique and integral to your business.

» More...

Committed to Our Clients and Our Natural Resources

Alanna Vincent, Marketing Program Manager for Modern Postcard

For several years now, Modern has been focused on implementing various green practices throughout our business.

» More...

Brainstorming: 8 Easy Ways to Find Your Next Big Idea

Elizabeth Antaloczy, Marketing Coordinator for Modern Postcard

Coming up with great ideas can be like trying to find a light switch in the dark. You might step on a Lego, or walk straight to the switch and instantly light up the room.

» More...

How to Use Direct Mail to Fill Your Business with Ideal Clients

Sydni Craig-Hart, The Smart Simple Marketing Coach

How do you use Direct Mail Marketing to attract the ideal client for your business? Follow these easy steps to wield your way through a pack of prospects and wind up with a selection of clients you love to work with.

» More...

Lifestyles of Desired Customers

Dan Anglin, List & Data Solutions Manager for Modern Postcard

Think about the products or services you offer. Now, think about your customers. What type of lifestyle do they lead? What sorts of pastimes and hobbies do they have?

» More...

I'm an amateur photographer in Brooklyn. My neighbors love my Brownstone neighborhood photos, and this year I took the leap and started a small greeting card business using my photos! At first, the process seemed intimidating, but the customer service at Modern made it easy. I used the phone and email for help, and everyone was very nice, professional and supportive. The finished product speaks for itself...the cards are gorgeous! I am using them for my personal holiday cards, as well as selling them online and in small local businesses. I can't wait to prepare my second set of photo cards with Modern Postcard.
Edie Hoffmann