You know you need to market consistently. You have the best intentions of doing so, but you find yourself constantly distracted by the phone ringing, email piling up, invoices to send, clients to help, voicemails to return and the paper that is growing out of your desk.
The old saying goes “a picture is worth a thousand words”, and this postcard speaks volumes of it. Sometimes, depending on your marketing objective, you don’t need to write a sea of text or lines of bullets to get your message or story across.
Postcards, Self-Mailers or Letters – What Gets The Best Response? An Age-Old Question With a Younger-Age Answer!Wednesday, February 19, 2014
Any direct marketer has probably asked this question several times in their careers and rightfully so. Selecting the right format is a critical factor in the success of a direct mail program, second only to the list in influencing the outcome of a program.